Sports stories that engage every audience

From breaking news and live coverage to highlights, features and original storytelling, SNTV delivers the content today's audiences want to watch.

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Coverage across the world of sport

From the biggest global events to daily breaking news, SNTV delivers trusted coverage across more than 40 sports.

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24-Hour Editorial Support

Around-the-clock editorial expertise, delivering fast, accurate sports video whenever the story breaks.

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Trusted Sports Video. Global Reach.

For 30 years, SNTV has been delivering trusted sports video to broadcasters, publishers and digital platforms around the world. As a joint venture between The Associated Press and IMG, we combine global newsgathering, editorial expertise and production excellence to bring audiences closer to the moments that matter in sport.

trusted by the best

Bundesliga
NBA
WTA
ATP
PGA Tour
UEFA Champions League
Moto GP
Tour De France
Latest Scripts
We don’t just report the story – we take audiences inside it

SNTV FAQs

Below you will find some frequently asked questions about the SNTV service that you may find helpful.

Who is SNTV?

SNTV is a leading global sports video news agency, delivering fast, reliable and rights-cleared sports content to broadcasters, publishers and digital platforms worldwide.

Through a unique partnership with The Associated Press and IMG plus an extensive global newsgathering network, SNTV provides comprehensive coverage of the biggest stories in sport. Our team produces and distributes thousands of high-quality video clips each year, covering breaking news, highlights, press conferences, features and more.

Since 1996, SNTV has been a trusted partner for sports video content, helping clients stay ahead in an increasingly fast-moving media landscape.

What does SNTV cover?

SNTV delivers extensive coverage across the global sporting calendar, from major international tournaments to daily breaking news stories.

Our coverage includes:

  • Major events such as the Olympic Games and FIFA World Cups

  • Top-tier soccer, tennis, golf, motorsport and more

  • Breaking sports news, interviews, press conferences and feature content

  • Stories exploring athletes as cultural figures across music, fashion, lifestyle and fandom.

With access to the AP’s global newsgathering network and SNTV’s own crews on the ground, we are able to respond quickly to breaking stories and deliver content from wherever news is happening.

For a full overview of upcoming coverage, clients can access our Sports Planner.

How much content can I expect?

SNTV delivers a high volume of daily content designed to meet both broadcast and digital needs.

On average, clients receive:

  • 50+ video stories per day

  • Coverage from 40+ sports

  • A mix of action highlights, interviews, training, fan reaction, breaking news and more

  • Multi-format, platform-ready content

Our output is designed to provide a consistent, always-on feed of relevant sports video content.

How do I know what SNTV will be covering?

We provide multiple ways to help clients plan and stay informed:

  • Daily editorial planning emails

  • A forward-looking Sports Planner for major events

  • Real-time updates via our content delivery platform

These tools ensure you always know what’s coming up and what’s available to publish.

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Ready to Strengthen Your Sports Video Offering?

Talk to our commercial team about your content needs, explore how SNTV can support your newsroom and arrange a trial.

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